Payment reminder email templates
A payment reminder email changes tone depending on when it’s sent: courteous before the due date, firm but factual after several reminders have gone unanswered. Here are three templates you can copy directly, adapted to each stage of the delay, with the legal notices you shouldn’t forget.
Template 1: preventive reminder, before the due date
To be sent a few days before the payment date, to flag the due date without giving the impression of anticipating a late payment.
Template 2: first follow-up, after the due date
To be sent between 2 and 8 days after the due date, if no payment has been received.
Template 3: firm follow-up, after several unanswered reminders
To send when the invoice remains unpaid despite one or more previous follow-ups. This is where the legal disclosures come in.
Also worth reading: B2B statutory payment terms: calculating late payment penalties and interest
3 mistakes that cancel out a reminder email’s effect
- Sending the same template at every stage: A firm reminder sent on day one of a delay burns through its credibility before it’s actually needed. A client pushed too hard too soon gets defensive; a client pushed too gently too late never really feels concerned.
- Forgetting the legal disclosures in the formal notice: Without the penalty rate and the flat-rate compensation fee, the email loses its value as a formal warning and weakens your position if the matter escalates.
- Never adjusting the tone to the client: A recurring major account and a new one-off client shouldn’t be chased the same way. The template is a starting point, not a fixed text.
What a template doesn’t replace
A template gives you structure, not tracking. The real work starts after sending: knowing which email to send when, to which client, without missing a single one. This is where manual follow-up quickly reaches its limits, especially once the number of overdue invoices goes beyond a few dozen a month.
Also worth reading: How to automate client follow-up in SMEs?
Automating these follow-ups
CashNow sends the right message at the right time automatically, on a schedule you set once. The shift from a courteous tone to a firm one happens without manual intervention, with legal disclosures and penalty calculations built directly into the email sent.
Want your follow-ups to go out automatically, without thinking about it every day? Request a personalised CashNow demonstration.
FAQ: Payment reminder email templates
Do you need to send a registered letter for a simple reminder?
No, a registered letter with proof of receipt is only necessary once you reach the formal notice stage, when you want to give your action formal legal weight. Earlier reminders can be sent by email or regular mail.
When should you move from a courteous reminder to a formal notice?
There’s no single rule, but a progression of 2 to 3 reminders before the formal notice is common: a preventive reminder, a first reminder after the due date, then a firm reminder if the silence continues beyond 30 to 45 days of delay.
Does a reminder email have legal value?
A standard reminder has no particular legal value. It’s the formal notice, with its specific wording and ideally sent by registered mail, that constitutes a formal step that can be used in any later proceedings.
Do you really need to personalize every reminder email?
The substance of the template can stay the same, but the name, amount, dates and relationship history must always be accurate. An obviously generic email, with poorly filled-in fields, loses credibility and can give the impression of an automated send with no real follow-up.
Rédigé par :

Charles Plasse
Co-founder and Managing Partner of CashNow
Charles Plasse is the co-founder and Managing Partner of CashNow, a FinTech company specializing in accounts receivable management and debt collection. Before founding CashNow in 2013, he worked for several years as a Cash & Working Capital consultant for leading firms, including EY, Deloitte, and Eight Advisory, assisting large corporations. Today, he helps SMEs and mid-sized companies optimize their DSO and structure their collection processes.


